Need For Designing The Bakery Brochures In 2020

The number of bakers building their own business has seen a steeping rise in the last decade. Along with providing tasty cakes and pastries, it is also important to market your business to attract more customers. Let us look at some important tips to create an attractive and awesome cake brochure design.

What to include in a cake brochure design?

The name, address, and bakery timings

This is all the information associated with your bakery. Try to include an important landmark in the address if there is one. This will help people locate your bakery the next time they are in the vicinity of the landmark. Provide contact details for people to place orders or to enquire about the availability of their favorites.

Social media handles

Nowadays most bakers promote their products and creativity on different social media platforms. Marketing on social media ensures better customer loyalty and engagement. Customers also receive up to date information about your new entries in the menu.

Motto or punch lines and company history

Including a motto or catchy punchlines fuels customer curiosity to try your products. The company history will portray your journey as a baker and your experience in the field.

Pictures of your bakery

Nothing attracts more than pictures of a bakery full of cakes and pastries. Make sure you provide the customers with genuine and real images of your bakery filled with cakes and pastries.

The menu

Bakery brochures should include menus classified into pastries, cakes, and other food items the bakery provides. Ideally, the price of the items will be displayed in the menu. In case the prices are too high, you can skip them to avoid scaring your customers. Make sure to emphasize your star attractions. Try to include a brief description of each item in a few words. You can include the images of a few star recipes as the background of your menu page.

The images displayed in a bakery brochure can prove to be a visual treat to customers before they visit your bakery. Plan a bakery brochure accordingly with lots of images and catchy punchlines to build a huge fan base of your bakery.